I’m Becca, a strategist, systems thinker, and multi-business founder. I partner with entrepreneurs who are ready to stop winging it and start scaling with clarity, intention, and ease.
My career began in high-pressure environments as a Registered Nurse, where I developed a deep understanding of how to navigate complexity and lead under pressure. I later transitioned into entrepreneurship, building and scaling a multi-seven figure business from the ground up.
Now, through Called to Elevate, I help visionary founders create businesses that are clear, efficient, and aligned. Whether we are refining your systems, restructuring your operations, or developing a sustainable growth plan, I bring structure to your vision and strategy to your goals.
With years of leadership experience and a passion for creating calm through clarity, I specialize in helping business owners elevate how they work and how they lead.
When I’m not supporting entrepreneurs or building something new, I’m at home in Eau Claire, Wisconsin, with my husband Coty, our two daughters, and our two Boston Terriers. I love to cook, travel, listen to music, explore the outdoors and spend time with my family.
Sometimes you need more than a strategy session but aren’t ready for a full-time ops team. That’s where custom consulting comes in. These packages are for founders ready to streamline, scale, and build smarter with a partner by their side. Whether you're stuck in outdated workflows, struggling to delegate, or drowning in disorganized ops, we’ll build a custom plan based on what your business actually needs.
These ongoing monthly partnerships are designed to support the overwhelmed visionary founder who doesn’t just need more to-dos, they need a smart, strategic brain in the room with them. Think of me as your part-time Chief Operations Officer and mindset mirror. I’ll help you get clear, get focused, and grow with more ease and less chaos.
A focused, high-impact strategy session designed to help you untangle operational overwhelm, uncover growth opportunities, and walk away with aligned, actionable next steps. We’ll take a clear-eyed look at what’s working, what’s not, and what your business really needs to scale with more ease.
Founder and Owner of JP Empowerment and Flatties Wear
- Jondrea Phelps-Hell
"Before Becca, I had passion but lacked direction. Now, thanks to her insightful guidance, I’m not only incredibly confident in my path, but I’m also moving forward quickly and decisively into the future with a business I’m genuinely passionate about. Becca doesn’t just consult; she empowers. If you’re looking for someone to transform your brilliant ideas into a thriving, organized, and deeply fulfilling business, Becca is the one."
Owner/Founder The Juicy Good Life Business Coaching
- Sarah Stokes
"Becca has a brilliant strategic mind. What she has personally built is spectacular (hello, her side hustle hit 7-figures in the first year!) and she is so well-equipped to help you build your company in a smart, sustainable, streamlined way. With her brain on your challenges, you will create a massive return on investment."
CEO, Zephyr Strategic Services
- Sarah Bedsaul
"Becca has an extraordinary gift for seeing what a business needs. Whether that’s systems, people, structure, or just a little clarity, and finding the smartest, most efficient way to get there. She doesn’t pretend to have every answer herself, which is exactly what makes her brilliant. She knows how to tap into resources, ask the right questions, and mobilize a solution faster than most people realize they even have a problem."
This free self-audit helps you quickly spot what’s working, what’s wobbly, and where systems can finally stop the daily fire drills.
Catch up on the latest explorations in small business marketing and mindset support.